Challenges:

A Law Firm Company experienced a significant decline in website traffic. They needed a solution to recover and even increase lost traffic.

Solutions:

• Researching high-traffic pages that experienced significant declines and rewriting them to align with search intent for target keywords.
• Regularly adding new articles following the latest trends in the legal niche with relevant, high-quality topics.
• Optimizing web pages using appropriate SEO techniques, including effective keyword usage in titles, meta tags, content, and descriptions.
• Building high-quality backlinks from authoritative sources related to the legal industry to enhance domain authority and search rankings.

Results:

Within 5 months:

• Recovered and increased lost traffic, exceeding the highest traffic previously achieved by the website.
• Significant monthly traffic increase: Traffic increased 75% from 12,774 to 22,284 monthly visits by the end of the project.
• Enhanced presence on Google’s first page: Over 2,000 keywords ranked on Google’s first page within 5 months.

By implementing an effective SEO strategy, we recovered and increased lost traffic, positioned many keywords on the first page of search engines, increased the Law Firm’s visibility, and enhanced conversion opportunities to achieve desired business goals.